Because of the growing popularity of vegetarianism, more companies are also putting plant-based foods in the supermarket so people can easily prepare dishes in their own homes. However, there has been much discussion on what these companies can call their vegetarian food. One in four consumers have this belief that vegetarian products should not be given meat-related names as it can be confusing and sometimes, misleading.
Surveygo, a polling expert, conducted a survey both in the UK and the US with regards to people’s attitudes about naming meat-free products. A quarter of the respondents said manufacturers of vegetarian or vegan products should not be allowed to give their products names that are meat-related such as steak, sausage or burger. Vegetarians, on the other hand, have no issues with giving these products meat-related names.
People in the meat industry see the practice of giving meat-related names as a misinterpretation of products which contain zero meat. A good number of consumers also seem to support the ban and today there is a huge debate on how meat and meatless products are presented to the masses.